"We are using the launches this year to help us drive the evolution of the service."ĮA has forecast Anthem to sell as many as six million units by March 31, 2019. "We remain committed to subscriptions, and we look forward to attracting further subscribers with the launch of Anthem," Blake Jorgensen told investors. The game sold a massive 7. The company anticipated DICE's game to be a major incentive for the service, but EA admitted that Battlefield V "drove fewer Origin Access Premier subscriptions than we had hoped, given the difficult launch of the game." The slower than expected sales of Battlefield V also had an impact on Origin Access Premier, the subscription service EA announced launched in July last year. Jorgensen also mentioned "unprecedented competition for players' time" to investors a possible reference to Epic Games' Fortnite, which was arguably the single biggest competitor for every game launched in the holiday quarter last year. As a result of these decisions, we struggled to gain momentum and we did not met our sales expectations for the quarter." "This year, battle royale modes became incredibly popular in shooter games. Login between March 11th and March 24th to get rewarded with 4 helmets: Rodney Regiment Rottmeister Green Officer Visor and enjoy sweet deals on St Patricks bundle, Shortcut Kit and BFV Definitive Edition. "In addition, we also made the decision to prioritise other features, including a single-player experience at launch, over a battle royale mode. BATTLEFIELD V LATEST DEALS Check out Battlefield V latest offers and save big on the most immersive WW2 first person shooter. "Unfortunately, the later release date meant the game launched deeper into a competitive holiday window where heavy price discounting was a big factor," Wilson said.
Both Jorgensen and CEO Andrew Wilson attributed the game's performance to its delay from October 19 to November 20. Ultimately it sold 7.3 million units in Q3, but Jorgensen said EA's projections were closer to 8.3 million. Speaking to investors following the release of EA's third quarter financial results, CFO Blake Jorgensen admitted that the company had "high expectations" for Battlefield V. But, if EA had to do it over again, it sounds like battle royale would’ve been included right at the beginning.Battlefield V sold 7.3 million units in the quarter ended December 31, 2018, but the EA DICE shooter still missed its sales target. The battle royale Firestorm mode will be added in March, which will most certainly give it a boost. Still, EA is optimistic about the future of Battlefield as a live game with an extended life.
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That’s a full one million below expectations. Ultimately, CFO Blake Jorgensen says Battlefield V sold 7.3 million units (with particularly strong digital sales). That’s a tough spot for a full price game. By late November, holiday sales were in full swing and many of Battlefield V‘s competitors were already discounted. Wilson also mentioned that pushing Battlefield V from October to November had a significant impact. As we all know, battle royale was extremely popular last year.
Specifically, Wilson says the decision to include a single-player campaign rather than a battle royale mode at launch was particularly detrimental. In an investors call, CEO Andrew Wilson stated that Battlefield V performed below projections, partially because of the facets it prioritized. One of the biggest sore spots is Battlefield V, which was one of the few titles EA launched last holiday season. In a release to investors, EA says it didn’t perform to expectations and that it didn’t execute on strategies like it expected to, especially compared to what has happened elsewhere in the video game industry. 7.3 million sales, about 1 million below expectationsĮlectronic Arts is disappointed in the third quarter of its 2019 fiscal year.
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